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What the Ice Bucket Challenge tells us about giving

Cathy Wurzer takes the Ice Bucket Challenge
MPR News Morning Edition host Cathy Wurzer takes the Ice Bucket Challenge at the Minnesota State Fair, with some help from TPT Almanac co-host Eric Eskola.
Jim Bickal/MPR News

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Governor Mark Dayton, Morning Edition host Cathy Wurzer and Justin Bieber are among the thousands of people around the country who have taken the ALS Ice Bucket Challenge.

That viral campaign -- in which people either donate to an ALS charity or pour a bucket of ice water over their head -- continues to bring in huge donations for efforts to cure and treat what's commonly known as Lou Gehrig's disease.

It's also raised questions about who gives to charity, why, when and whether those trends are changing.

Tom Weber talks with two guests about what the Ice Bucket Challenge tells us about giving -- and what that means for local causes and organizations.