State of the Arts Blog

Local ad agency’s work to be added to MOMA collection

Mineapolis-based Barrie D'Rozario Murphy (BD'M) received top honors for three of its video creations at a recent competition hosted, in part, by the Museum of Modern Art in New York. Two of the short animated films were advertisements for United Airlines ("sea orchestra" is above, the "heart" ad can be found here).

In addition, a 30-minute film created for Chambers Art Hotel in Minneapolis was also recognized for creative marketing. It features what appears to be surveillance video of hotel rooms and other corners of the building (personally I like the couple swing dancing in their room, best, although the woman feeding the sheep is restful). To see a clip that features samples of the Chambers surveillance camera shots, visit the BD'M website, go to "new work" and look under "brand experiences."

The Show's winning entries initially will be screened at MoMA, and then will go on tour across the U.S., including a stop in Minneapolis later this year. Once the tour ends, the 2009 Show winners will become part of MoMA's permanent film collection.