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Bob Collins

Buddy the Elf in random pillow fights

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It'd be OK with us if Brendan Evans' idea catches on and becomes a holiday sensation; the world can use a little of whatever he's having.

He's a having a pillow fight, dressed as Buddy the Elf, with random strangers around Boston.

https://www.facebook.com/RealBrendanEdwards/videos/488824858291023/

He's tried to "go viral" -- as the kids say -- once before without success. He dressed as a hot dog and asked people questions."

Evans is a firefighter in suburban Boston.