");vwo_$('head').append(_vwo_sel);return vwo_$('head')[0] && vwo_$('head')[0].lastChild;})("HEAD")}}},rules:[{"triggers":["8536415"],"tags":[{"metricId":959033,"id":"metric","data":{"type":"m","campaigns":[{"g":3,"c":54}]}},{"metricId":959033,"id":"metric","data":{"type":"m","campaigns":[{"g":2,"c":55}]}},{"metricId":959033,"id":"metric","data":{"type":"m","campaigns":[{"g":3,"c":16}]}},{"metricId":959033,"id":"metric","data":{"type":"m","campaigns":[{"g":3,"c":48}]}},{"metricId":959033,"id":"metric","data":{"type":"m","campaigns":[{"g":2,"c":39}]}},{"metricId":959033,"id":"metric","data":{"type":"m","campaigns":[{"g":1,"c":62}]}},{"metricId":959033,"id":"metric","data":{"type":"m","campaigns":[{"g":2,"c":63}]}},{"metricId":959033,"id":"metric","data":{"type":"m","campaigns":[{"g":2,"c":64}]}},{"metricId":959033,"id":"metric","data":{"type":"m","campaigns":[{"g":2,"c":61}]}}]},{"triggers":["12454056"],"tags":[{"metricId":0,"id":"metric","data":{"type":"g","campaigns":[{"g":5,"c":39}]}}]},{"triggers":["8536409"],"tags":[{"metricId":959027,"id":"metric","data":{"type":"m","campaigns":[{"g":4,"c":54}]}},{"metricId":959027,"id":"metric","data":{"type":"m","campaigns":[{"g":4,"c":55}]}},{"metricId":959027,"id":"metric","data":{"type":"m","campaigns":[{"g":1,"c":16}]}},{"metricId":959027,"id":"metric","data":{"type":"m","campaigns":[{"g":5,"c":48}]}},{"metricId":959027,"id":"metric","data":{"type":"m","campaigns":[{"g":3,"c":39}]}},{"metricId":959027,"id":"metric","data":{"type":"m","campaigns":[{"g":3,"c":62}]}},{"metricId":959027,"id":"metric","data":{"type":"m","campaigns":[{"g":4,"c":63}]}},{"metricId":959027,"id":"metric","data":{"type":"m","campaigns":[{"g":4,"c":64}]}},{"metricId":959027,"id":"metric","data":{"type":"m","campaigns":[{"g":4,"c":61}]}}]},{"triggers":["12454059"],"tags":[{"metricId":0,"id":"metric","data":{"type":"g","campaigns":[{"g":6,"c":39}]}}]},{"triggers":["12454053"],"tags":[{"id":"runCampaign","data":"campaigns.39","priority":4}]},{"triggers":["8639604"],"tags":[{"metricId":951908,"id":"metric","data":{"type":"m","campaigns":[{"g":5,"c":54}]}},{"metricId":951908,"id":"metric","data":{"type":"m","campaigns":[{"g":5,"c":55}]}},{"metricId":951908,"id":"metric","data":{"type":"m","campaigns":[{"g":6,"c":16}]}},{"metricId":951908,"id":"metric","data":{"type":"m","campaigns":[{"g":1,"c":48}]}},{"metricId":951908,"id":"metric","data":{"type":"m","campaigns":[{"g":4,"c":62}]}},{"metricId":951908,"id":"metric","data":{"type":"m","campaigns":[{"g":1,"c":63}]}},{"metricId":951908,"id":"metric","data":{"type":"m","campaigns":[{"g":1,"c":64}]}},{"metricId":951908,"id":"metric","data":{"type":"m","campaigns":[{"g":1,"c":61}]}}]},{"triggers":["12639747"],"tags":[{"metricId":0,"id":"metric","data":{"type":"g","campaigns":[{"g":5,"c":16}]}}]},{"triggers":["12454062"],"tags":[{"metricId":0,"id":"metric","data":{"type":"g","campaigns":[{"g":7,"c":39}]}}]},{"triggers":["10589191"],"tags":[{"id":"runCampaign","data":"campaigns.54","priority":4},{"id":"runCampaign","data":"campaigns.55","priority":4},{"id":"runCampaign","data":"campaigns.16","priority":4},{"id":"runCampaign","data":"campaigns.48","priority":4},{"id":"runCampaign","data":"campaigns.62","priority":4},{"id":"runCampaign","data":"campaigns.63","priority":4},{"id":"runCampaign","data":"campaigns.64","priority":4},{"id":"runCampaign","data":"campaigns.61","priority":4}]},{"triggers":["8459768"],"tags":[{"metricId":951905,"id":"metric","data":{"type":"m","campaigns":[{"g":1,"c":54}]}},{"metricId":951905,"id":"metric","data":{"type":"m","campaigns":[{"g":1,"c":55}]}},{"metricId":951905,"id":"metric","data":{"type":"m","campaigns":[{"g":2,"c":16}]}},{"metricId":951905,"id":"metric","data":{"type":"m","campaigns":[{"g":2,"c":48}]}},{"metricId":951905,"id":"metric","data":{"type":"m","campaigns":[{"g":4,"c":39}]}},{"metricId":951905,"id":"metric","data":{"type":"m","campaigns":[{"g":5,"c":62}]}},{"metricId":951905,"id":"metric","data":{"type":"m","campaigns":[{"g":5,"c":63}]}},{"metricId":951905,"id":"metric","data":{"type":"m","campaigns":[{"g":5,"c":64}]}},{"metricId":951905,"id":"metric","data":{"type":"m","campaigns":[{"g":5,"c":61}]}}]},{"triggers":["8536412"],"tags":[{"metricId":959030,"id":"metric","data":{"type":"m","campaigns":[{"g":2,"c":54}]}},{"metricId":959030,"id":"metric","data":{"type":"m","campaigns":[{"g":3,"c":55}]}},{"metricId":959030,"id":"metric","data":{"type":"m","campaigns":[{"g":4,"c":16}]}},{"metricId":959030,"id":"metric","data":{"type":"m","campaigns":[{"g":4,"c":48}]}},{"metricId":959030,"id":"metric","data":{"type":"m","campaigns":[{"g":1,"c":39}]}},{"metricId":959030,"id":"metric","data":{"type":"m","campaigns":[{"g":2,"c":62}]}},{"metricId":959030,"id":"metric","data":{"type":"m","campaigns":[{"g":3,"c":63}]}},{"metricId":959030,"id":"metric","data":{"type":"m","campaigns":[{"g":3,"c":64}]}},{"metricId":959030,"id":"metric","data":{"type":"m","campaigns":[{"g":3,"c":61}]}}]},{"triggers":["8"],"tags":[{"id":"prePostMutation","priority":3},{"priority":2,"id":"groupCampaigns"}]},{"triggers":["9"],"tags":[{"id":"visibilityService","priority":2}]},{"triggers":["2"],"tags":[{"id":"runTestCampaign"}]},{"triggers":["75"],"tags":[{"id":"urlChange"}]},{"triggers":["5"],"tags":[{"id":"checkEnvironment"}]}],pages:{"pc":[{"141375":{"inc":["o",["url","urlReg","(?i)^https?\\:\\\/\\\/(w{3}\\.)?mprnews\\.org\\\/story.*"],["url","urlReg","(?i)^https?\\:\\\/\\\/(w{3}\\.)?mprnews\\.org\\\/episode.*"]]}}],"ec":[{"1625289":{"inc":["o",["url","urlReg","(?i).*"]]}},{"2121531":{"inc":["o",["pg","eq","141375"]]}}]},pagesEval:{"pc":[141375],"ec":[1625289,2121531]},stags:{}}})(); ;;var commonWrapper=function(argument){if(!argument){argument={valuesGetter:function(){return{}},valuesSetter:function(){},verifyData:function(){return{}}}}const getVisitorUuid=function(){if(window._vwo_acc_id>=1037725){return window.VWO&&window.VWO.get("visitor.id")}else{return window.VWO._&&window.VWO._.cookies&&window.VWO._.cookies.get("_vwo_uuid")}};var pollInterval=100;var timeout=6e4;return function(){var accountIntegrationSettings={};var _interval=null;function waitForAnalyticsVariables(){try{accountIntegrationSettings=argument.valuesGetter();accountIntegrationSettings.visitorUuid=getVisitorUuid()}catch(error){accountIntegrationSettings=undefined}if(accountIntegrationSettings&&argument.verifyData(accountIntegrationSettings)){argument.valuesSetter(accountIntegrationSettings);return 1}return 0}var currentTime=0;_interval=setInterval((function(){currentTime=currentTime||performance.now();var result=waitForAnalyticsVariables();if(result||performance.now()-currentTime>=timeout){clearInterval(_interval)}}),pollInterval)}}; var pushBasedCommonWrapper=function(argument){var firedCamp={};if(!argument){argument={integrationName:"",getExperimentList:function(){},accountSettings:function(){},pushData:function(){}}}return function(){window.VWO=window.VWO||[];const getVisitorUuid=function(){if(window._vwo_acc_id>=1037725){return window.VWO&&window.VWO.get("visitor.id")}else{return window.VWO._&&window.VWO._.cookies&&window.VWO._.cookies.get("_vwo_uuid")}};var sendDebugLogsOld=function(expId,variationId,errorType,user_type,data){try{var errorPayload={f:argument["integrationName"]||"",a:window._vwo_acc_id,url:window.location.href,exp:expId,v:variationId,vwo_uuid:getVisitorUuid(),user_type:user_type};if(errorType=="initIntegrationCallback"){errorPayload["log_type"]="initIntegrationCallback";errorPayload["data"]=JSON.stringify(data||"")}else if(errorType=="timeout"){errorPayload["timeout"]=true}if(window.VWO._.customError){window.VWO._.customError({msg:"integration debug",url:window.location.href,lineno:"",colno:"",source:JSON.stringify(errorPayload)})}}catch(e){window.VWO._.customError&&window.VWO._.customError({msg:"integration debug failed",url:"",lineno:"",colno:"",source:""})}};var sendDebugLogs=function(expId,variationId,errorType,user_type){var eventName="vwo_debugLogs";var eventPayload={};try{eventPayload={intName:argument["integrationName"]||"",varId:variationId,expId:expId,type:errorType,vwo_uuid:getVisitorUuid(),user_type:user_type};if(window.VWO._.event){window.VWO._.event(eventName,eventPayload,{enableLogs:1})}}catch(e){eventPayload={msg:"integration event log failed",url:window.location.href};window.VWO._.event&&window.VWO._.event(eventName,eventPayload)}};const callbackFn=function(data){if(!data)return;var expId=data[1],variationId=data[2],repeated=data[0],singleCall=0,debug=0;var experimentList=argument.getExperimentList();var integrationName=argument["integrationName"]||"vwo";if(typeof argument.accountSettings==="function"){var accountSettings=argument.accountSettings();if(accountSettings){singleCall=accountSettings["singleCall"];debug=accountSettings["debug"]}}if(debug){sendDebugLogs(expId,variationId,"intCallTriggered",repeated)}if(singleCall&&(repeated==="vS"||repeated==="vSS")||firedCamp[expId]){return}window.expList=window.expList||{};var expList=window.expList[integrationName]=window.expList[integrationName]||[];if(expId&&variationId&&["VISUAL_AB","VISUAL","SPLIT_URL"].indexOf(_vwo_exp[expId].type)>-1){if(experimentList.indexOf(+expId)!==-1){firedCamp[expId]=variationId;var visitorUuid=getVisitorUuid();var pollInterval=100;var currentTime=0;var timeout=6e4;var user_type=_vwo_exp[expId].exec?"vwo-retry":"vwo-new";var interval=setInterval((function(){if(expList.indexOf(expId)!==-1){clearInterval(interval);return}currentTime=currentTime||performance.now();var toClearInterval=argument.pushData(expId,variationId,visitorUuid);if(debug&&toClearInterval){sendDebugLogsOld(expId,variationId,"",user_type);sendDebugLogs(expId,variationId,"intDataPushed",user_type)}var isTimeout=performance.now()-currentTime>=timeout;if(isTimeout&&debug){sendDebugLogsOld(expId,variationId,"timeout",user_type);sendDebugLogs(expId,variationId,"intTimeout",user_type)}if(toClearInterval||isTimeout){clearInterval(interval)}if(toClearInterval){window.expList[integrationName].push(expId)}}),pollInterval||100)}}};window.VWO.push(["onVariationApplied",callbackFn]);window.VWO.push(["onVariationShownSent",callbackFn])}}; var surveyDataCommonWrapper=function(argument){if(!argument){argument={getCampaignList:function(){return[]},surveyStatusChange:function(){},answerSubmitted:function(){}}}return function(){window.VWO=window.VWO||[];function getValuesFromAnswers(answers){var values=[];for(var i=0;i=timeout;if(toClearInterval||isTimeout){clearInterval(interval)}}),pollInterval)}}window.VWO.push(["onSurveyShown",function(data){commonSurveyCallback(data,argument.surveyStatusChange,"surveyShown")}]);window.VWO.push(["onSurveyCompleted",function(data){commonSurveyCallback(data,argument.surveyStatusChange,"surveyCompleted")}]);window.VWO.push(["onSurveyAnswerSubmitted",function(data){commonSurveyCallback(data,argument.answerSubmitted,"surveySubmitted")}])}}; (function(){var VWOOmniTemp={};window.VWOOmni=window.VWOOmni||{};for(var key in VWOOmniTemp)Object.prototype.hasOwnProperty.call(VWOOmniTemp,key)&&(window.VWOOmni[key]=VWOOmniTemp[key]);;})();(function(){window.VWO=window.VWO||[];var pollInterval=100;var _vis_data={};var intervalObj={};var analyticsTimerObj={};var experimentListObj={};window.VWO.push(["onVariationApplied",function(data){if(!data){return}var expId=data[1],variationId=data[2];if(expId&&variationId&&["VISUAL_AB","VISUAL","SPLIT_URL"].indexOf(window._vwo_exp[expId].type)>-1){}}])})();; ;var vD=VWO.data||{};VWO.data={content:{"fns":{"list":{"vn":1,"args":{"1":{}}}}},as:"r6.visualwebsiteoptimizer.com",dacdnUrl:"https://dev.visualwebsiteoptimizer.com",accountJSInfo:{"rp":30,"noSS":false,"ts":1743613716,"pc":{"a":0,"t":0}}};for(var k in vD){VWO.data[k]=vD[k]};;var gcpfb=function(a,loadFunc,status,err,success){function vwoErr() {_vwo_err({message:"Google_Cdn failing for " + a + ". Trying Fallback..",code:"cloudcdnerr",status:status});} if(a.indexOf("/cdn/")!==-1){loadFunc(a.replace("cdn/",""),err,success); vwoErr(); return true;} else if(a.indexOf("/dcdn/")!==-1&&a.indexOf("evad.js") !== -1){loadFunc(a.replace("dcdn/",""),err,success); vwoErr(); return true;}};window.VWO=window.VWO || [];window.VWO._= window.VWO._ || {};window.VWO._.gcpfb=gcpfb;;var d={cookie:document.cookie,URL:document.URL,referrer:document.referrer};var w={VWO:{_:{}},location:{href:window.location.href,search:window.location.search},_vwoCc:window._vwoCc};;window._vwo_cdn="https://dev.visualwebsiteoptimizer.com/cdn/";window._vwo_apm_debug_cdn="https://dev.visualwebsiteoptimizer.com/cdn/";window.VWO._.useCdn=true;window.vwo_eT="br";window._VWO=window._VWO||{};window._VWO.fSeg={};window._VWO.dcdnUrl="/dcdn/settings.js";window.VWO.sTs=1743594813;window._VWO._vis_nc_lib=window._vwo_cdn+"edrv/nc-e76f33e8accfa6859749db0f9a4d4230br.js";var loadWorker=function(url){_vwo_code.load(url, { dSC: true, onloadCb: function(xhr,a){window._vwo_wt_l=true;if(xhr.status===200 ||xhr.status===304){var code="var window="+JSON.stringify(w)+",document="+JSON.stringify(d)+";window.document=document;"+xhr.responseText;var blob=new Blob([code||"throw new Error('code not found!');"],{type:"application/javascript"}),url=URL.createObjectURL(blob);window.mainThread={webWorker:new Worker(url)};window.vwoChannelFW=new MessageChannel();window.vwoChannelToW=new MessageChannel();window.mainThread.webWorker.postMessage({vwoChannelToW:vwoChannelToW.port1,vwoChannelFW:vwoChannelFW.port2},[vwoChannelToW.port1, vwoChannelFW.port2]);if(!window._vwo_mt_f)return window._vwo_wt_f=true;_vwo_code.addScript({text:window._vwo_mt_f});delete window._vwo_mt_f}else{if(gcpfb(a,loadWorker,xhr.status)){return;}_vwo_code.finish("&e=loading_failure:"+a)}}, onerrorCb: function(a){if(gcpfb(a,loadWorker)){return;}window._vwo_wt_l=true;_vwo_code.finish("&e=loading_failure:"+a);}})};loadWorker("https://dev.visualwebsiteoptimizer.com/cdn/edrv/worker-1135852b6bc11a94eb64017a8d120ad8br.js");;var _vis_opt_file;var _vis_opt_lib;if(window.VWO._.allSettings.dataStore.previewExtraSettings!=undefined&&window.VWO._.allSettings.dataStore.previewExtraSettings.isSurveyPreviewMode){var surveyHash=window.VWO._.allSettings.dataStore.plugins.LIBINFO.SURVEY_DEBUG_EVENTS.HASH;var param1="evad.js?va=";var param2="&d=debugger_new";var param3="&sp=1&a=940895&sh="+surveyHash;_vis_opt_file=vwoCode.use_existing_jquery&&typeof vwoCode.use_existing_jquery()!=="undefined"?vwoCode.use_existing_jquery()?param1+"vanj"+param2:param1+"va_gq"+param2:param1+"edrv/va_gq-a062e7c4223b2b89f5cddb5055816677br.js"+param2;_vis_opt_file=_vis_opt_file+param3;_vis_opt_lib="https://dev.visualwebsiteoptimizer.com/dcdn/"+_vis_opt_file}else if(window.VWO._.allSettings.dataStore.mode!=undefined&&window.VWO._.allSettings.dataStore.mode=="PREVIEW"){ var path1 = 'edrv/pd_'; var path2 = window.VWO._.allSettings.dataStore.plugins.LIBINFO.EVAD.HASH + ".js"; ;_vis_opt_file=vwoCode.use_existing_jquery&&typeof vwoCode.use_existing_jquery()!=="undefined"?vwoCode.use_existing_jquery()?path1+"vanj"+path2:path1+"va_gq"+path2:path1+"edrv/va_gq-a062e7c4223b2b89f5cddb5055816677br.js"+path2;_vis_opt_lib="https://dev.visualwebsiteoptimizer.com/cdn/"+_vis_opt_file}else{_vis_opt_file=vwoCode.use_existing_jquery&&typeof vwoCode.use_existing_jquery()!=="undefined"?vwoCode.use_existing_jquery()?"edrv/vanj-55389bda300ad24b514d62f335aa126abr.js":"edrv/va_gq-a062e7c4223b2b89f5cddb5055816677br.js":"edrv/va_gq-a062e7c4223b2b89f5cddb5055816677br.js"}window._vwo_library_timer=setTimeout((function(){vwoCode.removeLoaderAndOverlay&&vwoCode.removeLoaderAndOverlay();vwoCode.finish()}),vwoCode.library_tolerance&&typeof vwoCode.library_tolerance()!=="undefined"?vwoCode.library_tolerance():2500),_vis_opt_lib=typeof _vis_opt_lib=="undefined"?window._vwo_cdn+_vis_opt_file:_vis_opt_lib;var loadLib=function(url){_vwo_code.load(url, { dSC: true, onloadCb:function(xhr,a){window._vwo_mt_l=true;if(xhr.status===200 || xhr.status===304){if(!window._vwo_wt_f)return window._vwo_mt_f=xhr.responseText;_vwo_code.addScript({text:xhr.responseText});delete window._vwo_wt_f;}else{if(gcpfb(a,loadLib,xhr.status)){return;}_vwo_code.finish("&e=loading_failure:"+a);}}, onerrorCb: function(a){if(gcpfb(a,loadLib)){return;}window._vwo_mt_l=true;_vwo_code.finish("&e=loading_failure:"+a);}})};loadLib(_vis_opt_lib);VWO.load_co=function(u,opts){return window._vwo_code.load(u,opts);};;;}}catch(e){_vwo_code.finish();_vwo_code.removeLoaderAndOverlay&&_vwo_code.removeLoaderAndOverlay();_vwo_err(e);window.VWO.caE=1}})();
Stay Curious. Stay Connected.
MailNewsletters♡Donate Now
Live weather radar
Snow in northern and western Minnesota, rain south
Sign up
*Password must be at least 8 characters and contain one uppercase letter, one lowercase letter, one number and one symbol.
Already have an account?
By submitting, you consent that you are at least 18 years of age and to receive information about MPR's or APMG entities' programs and offerings. The personally identifying information you provide will not be sold, shared, or used for purposes other than to communicate with you about MPR, APMG entities, and its sponsors. You may opt-out at any time clicking the unsubscribe link at the bottom of any email communication. View our Privacy Policy.
Sign in to your profile
Forgot Password?
New to MPR News?
Welcome back
to news
for you
Reset Password

Enter the username on file and we'll send you a code to reset your password.

Still require assistance or not sure what your User Name is?
Welcome back
to news
for you
Email Verification

A verification code has been emailed to

Still awaiting the code?
Sidney Madden, NPR

'This Is America' earns Donald Glover his first no. 1 hit

Go Deeper.

Create an account or log in to save stories.

Log inCreate a free Account

Like this?

Thanks for liking this story! We have added it to a list of your favorite stories.

Show me!

Donald Glover's latest Childish Gambino release "This Is America," which dropped in the late hours of Saturday, May 5 alongside a jarring, symbol-rich music video, has sparked hot takes, debate and abounding think pieces since its release. Now, the art has the metrics to back up the rhetoric: "This Is America" debuted at the No.1 spot on the Billboard Hot 100, bumping Drake to the No. 2 spot and marking the first No. 1 song in the 34-year-old's music career.

Before Glover nudged Drizzy off the leaderboard, the Canadian rapper held the top spot for 15 weeks straight, first with "God's Plan" ruling for 11 weeks and then with "Nice For What" holding steady for four weeks. In addition to claiming the No. 1 spot on the Hot 100, the song also simultaneously hit another high, with the Hiro Murai-directed video becoming YouTube's biggest first-week debut of 2018 so far. The four-minute clip garnered 85.3 million views in its first week on the site and is currently at 119 million views and counting -- well above its stream count on Spotify.

Billboard's chart requirements currently weigh subscription streams from on-demand sites like Apple Music, Amazon Music and Spotify and YouTube greater than streaming sites like Pandora, where listeners are unable to jump song-to-song as they wish. But starting this summer, plays on paid subscription-based services will be given more weight in chart calculations than plays on ad-supported services, like Spotify's free tier and YouTube. As of Jan. 2017, YouTube Red, the video site's own subscription service, reportedly accounted for less than 5 percent of the site's total revenue. These chart calculation changes will likely make it harder for a song to skip the line and land at No. 1 based heavily on the video going forward.

Beyond chart technicalities, Glover's dethroning of Drake is also notable considering the fact that the ascents of both of Drake's recent anthems were aided by conversation-starting visuals. But while Drake played the roles of Miami's guardian angel and an advocate for independent women -- both worthy causes -- Glover's video is one that takes marksman-like aim at issues foremost in the minds of many these days.

Glover delivered a trenchant message beautifully, and timed it exceptionally, releasing the material literally in the middle of co-hosting Saturday Night Live, a precursor to both the second-season finale of his award-winning show Atlanta and a co-starring role in a new Star Wars movie. Who knew that's all it would take to knock the planet that is Aubrey Graham out of orbit?

Copyright 2018 NPR.

Volume Button
Volume
Now Listening To Livestream
MPR News logo
On Air
MPR News